Sarmad
Murtaza
Content Strategist
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Latest Articles
5 minutes read
Most associations evaluating new systems start with the same question: what types of…
6 minutes read
Association software acquisitions rarely feel disruptive at first. The product still…
8 minutes read
Association management companies aren’t dealing with a sudden market shift. What…
4 minutes read
Measuring loyalty has always been harder than measuring attendance. That’s why…
6 minutes read
Event leaders are under growing pressure to justify budgets, prove outcomes, and…
6 minutes read
Effective renewals are not driven by reminders alone. They are driven by member…
5 minutes read
A well-designed price ladder gives your association control over revenue timing,…
6 minutes read
CRM software selection is one of the most consequential infrastructure decisions an…
5 minutes read
Event season places predictable strain on association operations. Registration…