Sarmad
Murtaza
Content Strategist
sarmad.murtaza
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Latest Articles
6 minutes
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The strength of any CRM for associations comes from how authority is structured.…
7 minutes
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Every multi-chapter organization faces the same tension: how do you give chapters…
6 minutes
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Sponsor onboarding isn't an administrative detail. It's the foundation of sponsor…
8 minutes
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Running a small association today is less about resources and more about choices.…
9 minutes
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According to the Center for Creative Leadership, nearly 65% of organizations lack a…
12 minutes
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How you structure membership dues determines much more than your bottom line. For…
8 minutes
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How do you know if your last event actually delivered what your members, sponsors,…
7 minutes
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Association and chamber events are not holiday banquets or charity golf outings.…
15 minutes
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Strategic event management is no longer optional for associations competing in a…